Thursday, April 27, 2006 |
Green coffee |
A group of Ethiopian farmers is the first in Africa to win Rainforest Alliance Certification. This award is given for socially responsible and environmentally sustainable agriculture. A Belgian company EFICO has supported the group, and it is now selling the coffee from the 678 Ethiopian family farms.
Kraft is a major supporter of the Rainforest Alliance, and Kraft = Philip Morris=tobacco. I am not insinuating anything here (yeah, right), but just stating a fact. I have not yet connected the dots between Philip Morris’ anti-smoking campaigns against American Legacy Foundation’s ‘Truth’ campaign, the role of Kraft in all this , its records of GM food production, most importantly, its position about the coffee crisis and how it influences Rainforest Alliance’s autonomy…. I promise I will dig a bit deeper and return to this topic sometime this year (a smiling face here).
Starbucks’ and Oxfam’s one year fling In 2005 the honeymoon between Starbucks and Oxfam/UK came to an end because, according to everybody but Oxfam, of the fierce campaigning against the Starbucks’ chairman, Howard Schultz, pro-zionist stance.
There is always going to be some uneasiness when a big company and an NGO tango. That easiness becomes an outrage when the company’s social responsibility records are poker dotted with black. Or do they get forgiven for the damage they do with one hand while the other is doing good all in the name of corporate social responsibility?
Links Ethipia the origin of coffee Oxfam’s coffee shop More on sustainable coffee I’m glad it wasn’t me being grilled! Example of dodgy alliances Interesting corporate social responsibility cases If you are that motivated to read a 52 page report on Standards and Sustainability in the Coffee Sector |
posted by Fikirte @ 5:06 PM
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1 Comments: |
- name<="c114657404451847759" id="c114657404451847759">
Nice new template! We were talking to an Eritrean friend about coffee last night so this posting is most timely as we wanted to write a piece about Ethiopia and the origin of coffee.
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Nice new template! We were talking to an Eritrean friend about coffee last night so this posting is most timely as we wanted to write a piece about Ethiopia and the origin of coffee.